Matthews International is a company that in 2025 received over 50% of its revenue from what they call their “Memorialization” segment.  That segment consists of Aurora Casket, Matthews cremation products, and a complete line of cemetery products and markers.  During the past calendar year Matthews International also acquired Death-care oriented Dodge Company to add to its group of operating companies in that segment.

It’s also fair to say that they are a company that has seen transformation in 2025.  Of their three operating units at the beginning of the year, we already told you that they acquired Dodge Company for the Memorialization segment, but they also divested or sold a second operating unit described as the SGK Branding unit, and have seen their Industrial Technologies segment caught up in a lawsuit which has probably diminished sales in that segment.

The results of all of that transformation during their fiscal year resulted in Revenues for the 2025 Fiscal Year which ended on September 30, 2025, coming in at $1.497 billion as compared to the prior fiscal year’s (2024) total Revenue of $1.795 billion — a drop of over 16%.  Of course, the SGK unit did not operate all year, however, Memorialization and Industrial Technology segments also had lower Revenues in FY25 than they did in FY24.

Specific to the Memorialization segment, which we are most interested in, Revenues for FY25 came in at $809.5 million for the year as compared to $829.7 million in FY24 — a drop of about 2.5%.  One positive sign we noticed was that for the company’s 4th Quarter (July, August, and September) Memorialization segment Revenues came in at $209.6 million as compared to FY24’s 4th Quarter of $196.8 million — showing growth of 6.5%.  However, in relation to that increase, we must remember that Matthews International had the Dodge Company product revenue in 4Q25 and not in 4Q24.

Here are some prepared comments from Matthews International CEO and President Joseph C. Bartolacci in the press release (that you can access here) that relate to the Memorializion segment:

“I am pleased to report that we had a strong finish to fiscal 2025 as our consolidated results were ahead of our initial expectations for the fiscal 2025 fourth quarter.  Sales for the Memorialization segment and warehouse automation business outperformed their levels from the same quarter a year ago, and we continued to lower our corporate and other non-operating costs.  Please note that the divestiture of the SGK business was a significant factor in the year-over-year comparability of the Company’s financial results.”

“The Memorialization segment reported higher sales for the current quarter compared to a year ago, primarily reflecting the benefit of its recent acquisition of The Dodge Company.  Higher sales volumes for bronze memorials and inflationary price realization also contributed to the sales increase for the quarter.”

“For fiscal 2026, we expect continued growth in the Memorialization segment, particularly with the full year contribution from the acquisition of The Dodge Company.”

 

Tom Anderson
Funeral Director Daily

Funeral Director Daily take:  Matthews International has been in business for 175 years so the time that they are taking in re-positioning who they are is a small time in that space.  However, for those of us that follow the stock, the re-positioning and strategic moves that coincide with that effort seem to be taking an eternity.

From my point of view the company in Fiscal Year 2025 derived about 54% of its revenues from the Memorialization segment, and with the SGK segment going away, you would think that percentage would increase next year unless the Industrial Technology segment grows rapidly — which they are waiting for.

However, I sometimes wonder if the company is missing the boat by not being more aggressive in the rapidly expanding technology segment of Death Care.  Much of their Memorialization segment revenue comes from “old, historic” Death Care revenue streams such as caskets and monuments.  I think in addition to those streams, a couple of new, faster growing, Death Care revenue streams – such as technology companies might bring – would fit this company very well.

Oh well. . . that is just my opinion.

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Matthews International, which provides memorialization products and cremation solutions among its multi-faceted business segments announced their Fiscal 4th Quarter and Fiscal Year End results last Thursday.  Matthews operates on a fiscal year that ends on September 30 of each year.

While the company had some positive attributes for the quarter such as reducing company debt by $53.8 million, Sales and Adjusted EBITDA for the company both declined for the quarter and the year end in comparison to last year for the same time periods.  As a company, 4th Quarter 2024 Revenues totaled about $446.6 million for the quarter as compared to $480.1 million for 4Q23 — that’s a decrease of about 7%.  For the Fiscal Year ending September 30, 2024, Total Revenues totaled $1.79 billion as compared to FY2023’s number of $1.88 billion — that’s a yearly decrease in sales of about 4.8%.

Total Adjusted EBITDA for the company dropped to $205.1 million for the year compared to 2023’s Fiscal Year total of $225.8 million — a drop of about 9.2% on the year.

Matthews operates in three segments — one of which is the Memorialization Segment which includes cemetery products, caskets, and cremation products.  That segment is the largest, by sales of the three segments and accounted for about 46% of company sales.  It did, however, see a reduction in annual sales from $842 million in FY23 to $829 million in FY24 — a drop of about 1.6%.  The segment’s Adjusted EBITDA almost kept up with last years and can be basically called “flat” for the year — it actually dropped by less than 1%. . . from $163.9 million to $162.5 million.

Here’s what Matthews International President and CEO Joseph C. Bartolacci said in prepared statements in the press release about the Memorialization Segment, “The Memorialization segment reported higher adjusted EBITDA for the current quarter despite lower unit volumes, which were related to a decline in U.S. deaths compared to a year ago. Ongoing cost control efforts combined with improved price realization were the key drivers in the improvement in operating margins. . . . .We expect another solid performance for our Memorialization business in fiscal 2025 as U.S. deaths appear to have generally normalized following COVID and we are projecting continued growth in our cremation-related products sales.” 

You can access the Matthews International November 21, 2024, press release here.

Stock Price Rises:  Interestingly enough, on the news of lower quarterly and annual sales and profits, Matthews International stock price jumped almost 21% on Friday after Thursday’s market closed press release.  Matthews International stock closed at $30.84 per share after opening that day at $25.49.

It’s difficult for one to read into why the value went up over 20% in one day, but the company’s earnings press release did show the SGK Brand Solution Segment gaining sales and the situation of retiring over $53 million of debt.

It could also have to do with the Industrial Technologies Segment of the company and opportunities there.   Here’s an interesting statement that President/CEO Bartolacci included in the earnings press release, “Lastly, as growth opportunities for the Industrial Technologies segment continue to emerge, the Company has been exploring strategies with respect to its portfolio of businesses.   Accordingly, we have retained J.P. Morgan to support the evaluation of potential strategic alternatives.”

Tom Anderson
Funeral Director Daily

Funeral Director Daily take:  This is total speculation on my part but, it’s interesting for me to see the stock price jump to over $30 per share on Friday after not closing at that level since March 2024.  I think the terms “potential strategic alternatives” lead to speculation by many that there could be acquistions on the horizon by Matthews or there could be a divestiture of one of the Matthews segments to come.  Again, from my point of view there is plenty of money in the private equity circles looking to invest.

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Propel Funeral Partners (PNP) which I believe is the 2nd largest Death Care provider in Australia and New Zealand and the largest “publicly traded” Death Care company in those countries reported their year-end results in late August.  Propel’s fiscal year covers the time period of July 1, 2023 to June 30, 2024.

For that Fiscal Year 2024, the company’s revenue was up to AUS $209.2 million (US $ 140.92 million) which is a 24% increase over the prior year and the company’s Net Profit After Tax (NPAT) was AUS $23.4 million (US $ 15.8 Million) which is up 12.2% over the same period for Fiscal Year 2023.

It should be noted, however, that those numbers include part-year operations from eleven acquisitions completed during FY2024.

Management made the following comments in their press release of August 27, 2024, which you can access from this website.  You also can access a very well done Power Point presentation about the company from that same link.

• “FY 2024 was another record year for Propel”

• “The Company experienced material growth in key operating and financial metrics, despite the higher inflationary and interest rate environment and a contraction in industry death volumes, which is expected to be temporary.”

• “Total funeral volumes were 21,655 — up approximately 20% over the previous year”

• “Comparable funeral volumes contracted 6%”

• “Average Revenue per funeral was AUS $6,635 (US $ 4,469) — which was up 4% over FY2023

• “Comparable Average Revenue per funeral was up 5.5% over FY2023”

Here is the Propel Funeral Partners website

Tom Anderson
Funeral Director Daily

Funeral Director Daily take:  I’m not a stockholder, but I like Propel Funeral Partners.  I like companies that exhibit growth over a period of time and have the ability to coninually do that as compared to companies with staggered growth and lagging patterns to them.  In my opinion, continual gradual improvement, in many metrics, over time is the cornerstone of a highly functioning company.

Take a look on Slides 10 and 11 of the Investor Presentation of which I have provided a link.  You will see the graphs going in all the right directions over the past decade in all of the following categories:

• Funeral Volume
• Operating EBITDA
• Total Revenues
• Operating Net Profit
• Average Revenue Per Funeral

In addition you will see the potential of the company as the projected demographics of the number of deaths in Australia and New Zealand are presented and show great opportunity to Death Care companies.

Thirdly, although I’d like to know where the statistics come from, there is a pie-chart showing Propel’s market share of deaths growing to 9% at the same time that the largest provider in Australia and New Zealand, InvoCare, has dropped 4% of market share.

Finally, the presentation points out that Propel Funeral Partners has “Founder led management with significant ownership and industry experience” that has built the company from 1 to 198 locations.

Compare that to InvoCare that was just taken private by one of the biggest private equity companies in the world. . . . They will have resources, but do they have “operational feel” to make use of those resources in the right places?  In my opinon, that is a question that bears watching.

On the down-side, I would like more information as to why “Comparable funeral volumes” contracted 6%.  Management mentioned a “temporary contraction in industry death rates”.  But, is that the only reason?

In conclusion, Propel Funeral Partners seems to be doing things right and is a company to watch in our profession.

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